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As a purchasing agent, how to pick the right series lashes from the OEM factory?
As a purchasing agent, how to help the label brand to win the local market? The key is to find the popular products which with the good quality and reasonable price, for the strip lashes, there are too many series to choose from, the factory even named them totally different series name, as a purchasing agent, maybe we don’t know the different between the series at the very first time.
So, how to find the unique series to meet our demand? Price prefect, quality perfect, even the service all perfect! Here some advice as a reference.
1. Local features
Japanese and South Korean girl do have the same aesthetic preference, as a Asian, the clear band, natural effect is the best, even the unit price is little higher, but the J & R series are definitely the choice!
Black beauty girl love the longer and fluffy effect, so here the D8, D9, D11 series are recommended.
Russia beauty love the strip lashes which with the same effect like the lashes extension, bigger curl is created by the OEM lashes factory, which is named Y series (D curl).
Human hair lashes come with superfine band, that is the most popular style in Latin American market. Ultra-low price, superfine band, these are the reason why people love it, factory offer this popular style as H0 and H5 series.
2. Price
As we both know, the material is the very important point of the lashes price, faux mink lashes is recommended as the Amazon products with huge purchase quantity, real mink lashes and horsehair lashes are good for Ins private label with a higher retail price.
Faux mink lashes: FH < A5&6 < Y < A&C&Z < R5&E < J
Real mink lashes: D < CD&LD&D3&D4 < D7&D8&D9&D11
Human hair lashes: H0 < H5
3. Marketing positioning
Y series is the hot sale style compilations, you could find the same design from Amazon easily, if this is your first time to plan for a new Amazon shop, trust me, Y series is the one you’re looking for, here are C curl & D curl, clear band & black band different options as the support, so why not?
FH series is the low price series for wholesale, normally client offer this series lashes for wholesale without the logo mark, this is the good choice for personal shop purchase.
Customized series is the unique we designed to meet all demand of the big label customer, that mean we create one style totally to open up new market!
This is the advice from J-SHINE, hope it will be helpful to you~